Carmen Chapronière

My Résumé

MARKETING EXPERIENCE

  • PRESENT 2015

    MARKETING OFFICER

    SUTHERLAND CRANIAL COLLEGE OF OSTEOPATHY, STROUD

    College offering CPD to qualified osteopaths.

    Website Maintenance: Update of content and backend functionality

    Social Media: Regular and appropriately targeted communications via our social media channels, including self-generated content and gathering content from Faculty. Implementing periodic posting to generate repeat engagement.

    Magazine: Design and production of annual 32-44 page full-colour magazine and organising mail shot to Membership.

    Advertising: Production of advertising in professional magazines and promotion of courses.

    Membership: Maintain the College membership scheme including subscription reminders.

    Student recruitment: Organisation of student engagement and awareness activities with students in their final year of degree study

    Communications: External communications to students in the form of monthly emails to both UK and German students cohorts. Internal communications to Trustees and Faculty.

  • 2015 2014

    MARKETING & COMMUNICATIONS ASSISTANT

    RYDAL PENRHOS SCHOOL, COLWYN BAY

    Independent day and boarding school for pupils aged from 2½ to 18.

    Copywriting: Press releases, website articles, termly newsletter magazines, advertising copy, magazine editorial.

    Design: Print advertising (including magazine and press, large-scale exhibition displays, pitch-side hoardings), website advertising, termly newsletters (Senior and Prep), information booklets.

    Communications: Compiling Senior and Prep weekly email bulletins to all parents, maintaining school website, social media.

    Photography: Image manipulation, commissioning professionals, directing photoshoots.

  • 2014 2010

    COMMUNICATIONS OFFICER

    YSGOL ABERCONWY, CONWY

    Mainstream high school for pupils aged 11 to 18.

    Website: Design & maintenance.

    Press: Write & despatch press releases, design advertising.

    Internal communications: Manage pupil information portals, manage school calendar, minute and distribute staff briefings.

    Social media: Managing all channels

    Curriculum promotion: Year 9 options, Sixth form course promotion booklets.

    Other: Sixth form yearbook

  • 2008 2008

    WEBSITE DESIGNER

    TRADEWIND DISPLAY, CORWEN

    Independent company producing point-of-sale products.

    Website maintenance & design, digital graphic creation.

EDUCATION

  • ONGOING 2019

    BA (HONS) ENGLISH LITERATURE

    THE OPEN UNIVERSITY, MILTON KEYNES

    Working at level 3 having completed two full years with straight Distinctions across four modules. Last completed module passed at 93%.

    Developing advanced writing and analytical skills through the study of prose, poetry and drama from the 15th century to current literature.

    Completed modules:
    Level 1: Discovering the Arts and Humanities [DISTINCTION]
    Level 1: Cultures [DISTINCTION]
    Level 2: Reading and studying literature [DISTINCTION]
    Level 2: Telling stories: the novel and beyond [DISTINCTION]

  • 2006 2004

    FdA CREATIVE & INTERACTIVE MEDIA

    UNIVERSITY OF GLAMORGAN, COLEG LLANDRILLO, COLWYN BAY

    Passed with an average continuous assessment grade of 89%.

    A varied course including: website design, image manipulation, video production & editing, sound production & editing, photography, animation, human-computer interface, and critical studies.

  • 2003 2003

    WEBSITE DESIGN, DEVELOPMENT & MANAGEMENT

    THE OPEN UNIVERSITY, MILTON KEYNES

    A foundation course in HTML, information architecture, accessibility, and web technologies.

DESIGN SKILLS

ADOBE PHOTOSHOP

ADOBE INDESIGN

ADOBE ILLUSTRATOR

ADOBE EXPRESS

CODING SKILLS

HTML

CASCADING STYLE SHEETS

ONLINE COMMS

MAILCHIMP

SURVEYMONKEY

CMS SKILLS

WORDPRESS

JOOMLA

EXPRESSION ENGINE

CONCRETE5

CRM/SMS SKILLS

ACT

iSAMS

SIMS